Archive for category Trade Show Displays

Plastic Display Cases: Improve Your Trade Show Experience

Posted by on Friday, 5 November, 2010

Having the most amazing display is vital when at a trade show. People must become captivated by the products available. Having the right plastic display cases will attract more professionals and customers.

The best display case will depend upon individual needs. Knowing the positive features of the products is the key. With a stunning display, people will be interested in the items.

There are many factors to consider when purchasing clear plastic display cases. Functionality, style, and cost must be thought about. Which attribute is most important will be based on the specific nature of each product.
The function of the case is to draw people to the product being displayed. These cases can be very simple, or they can be quite ornate. Specific cases, such as plastic model display cases or plastic doll display cases are available. These cases will be sized correctly for the products in mind. This is very important when it comes to how the product will appear. Having a case that is too small or large will have a negative impact on the overall appearance of the stand. This is especially true with products that are of a unique shape. For example, a plastic football display case’s shape is dictated by the oblong shape of the ball.

Be careful not to invest in a case that will ultimately draw attention to itself rather than the product. Cases that are brightly colored can distract people from the items. If using a case that is lighted, make sure the lights are not too bright, as this can wash out the coloring of the items on display.
Another function of the display case is to protect the items. This will prevent people from accidentally damaging them. It will also protect against theft. Cases with locks and latches are available for further precaution. If an item is very delicate or fragile, foam padding or fabric can be added to the bottom.
In terms of style, a display case can be constructed out of clear plastic, or it can have some complex features. There are cases with lighting allowing products to be illuminated. Rotating shelves are also available, enabling people to view items at different angles. Simpler additions such as wood or colored accents can also add to a display. Size is another option. Small plastic display cases can showcase individual products. Larger cases will hold many items together.

It can be helpful to observe other displays with similar products. Note the drawbacks and benefits of the different arrangements with the cases. Also be aware of what draws the most attention.

Cost must be considered when selecting a display case. Investing a great amount of money in the display can yield great results, but it can also eat into the profits. Cost will be determined by the size and features of a case. Small and simply designed cases can be found for less than ten dollars. On the other end of the spectrum, large cases with additional features can cost thousands.

Cheap plastic display cases can be found used. For people just starting out, this can be a great option. Cases that are used can be found online. Retail stores that have recently gone out of business will sometimes sell their fixtures. This can be a great opportunity to find a higher quality case at a lower price
When buying a display case, be certain to inspect it thoroughly. Examine the surface for any scratches or imperfections. If there are any wood or colored accents, check them for chips or cracks. Avoid cases that have been glued back together. If the case has a lock, test it by locking and unlocking it. It should be easy to use. Any other fasteners should work smoothly. Give the case a slight shake. Any loose parts or wobbling can be a sign of weakness. People will most likely knock into a large case, so it must be strong enough to take the damage without harming the products inside.

If purchasing online, it is not possible to thoroughly inspect plastic display cases. Therefore, it is necessary to read the return policy carefully. If there is any dissatisfaction with the case, returning it for an exchange or refund should not be difficult.

Once the cases have been purchased, take time to set up the display. Experiment with different arrangements. Having a friend or associate give feedback can be helpful. It can also be a benefit to change the display from show to show. This will keep the set up fresh and new.

Plastic display cases can greatly improve the experience one has at a trade show. By creating a visually interesting and sophisticated display, people will be moved to inspect and inquire about the products. With so many styles, designs, and features available, finding the right one should not be difficult. Invite success by using the best display case.


Acrylic Display Cases are Versatile, Affordable Alternatives to Glass

Posted by on Wednesday, 3 November, 2010

Many retail stores are buying acrylic display cases instead of glass because they are less expensive, lighter and more shatter resistant, although they do scratch easier than glass. They are easy to process making them a popular choice for custom display cases. They come in a variety of shapes such as dormer, square, rectangle, hexagon and octagon as well as picture frame style for things such as collectible jerseys.

There are clear acrylic display cases or they can have a frame made of metal, such as gold or brass. The back wall can be mirrored or made of cork, glass or wood and it can have a base made of other material, so you can match other cases or shelves in your store. The shelves can be flat or angled and many are adjustable for height.

Acrylic countertop display cases, as well as floor and wall models can be lighted by fluorescent or LED lights to highlight your products. This works especially well for jewelry, china and crystal to bring out the color of the gems and the glow of crystal, diamonds, silver and gold. Anything you want to draw attention to can be put in a case with lights.

They are available with rotating shelves inside the case, or the whole case can sit on a lazy Susan that turns it, allowing the customer to view all the merchandise without walking around it. This lets you use the saved space for more displays or shelves. Some of these come with switches to turn the lights as well as the revolving motor off when it is not in use.

Doors on acrylic jewelry display cases are often only at the back of the unit, although they also come with front doors and doors in both the front and back. You also have a choice of sliding or hinged doors with locks for both of them. Jewelry is most often put in revolving acrylic countertop display cases and usually has both lights and locks. They have handles to hang earring cards, necklaces and bracelets from or shelves for jewelry in boxes.

Acrylic football display cases come in various shapes, depending on whether you are displaying special jerseys in acrylic wall display cases, or shelves full of helmets in a floor case. The elbow pads, socks, cleats, gloves, mouth guards, chinstraps, tights or socks, etc. would fit better in a square floor model with flat shelves. Collectable football cards should be in a lockable display case on the counter.

Acrylic model display cases take up little room when they are revolving, allowing the customer to view all the models available. A display of those models can also be a wall mounted one, showing each car you have the kit for. Look in the sports department of acrylic display cases for all types of cases suitable for these.

Acrylic bakery display cases can be either countertop or floor models and may have flat or angled shelves, depending on the baked goods on display. They often have both a front and back door, so you can load them from the back, pushing the older baked goods to the front. Some baked goods require special needs like dry or cool storage, so read carefully to make sure you are getting the right one.

The size of acrylic doll display cases will depend on the size of dolls as well as how many you have to display. The case with adjustable shelves would be best to accommodate various sized dolls. Do not forget to include the stand for the doll when you measure it for height.

There are various companies on the internet that advertise they do custom acrylic display cases. Any time you are dealing with things such as dolls, which can have a big difference in sizes, you may want to consider having one custom made. You can also get one custom made if the readymade ones are not large enough for your needs or you want it with specific decorative touches.

The acrylic cases are lighter weight and easier to move around than glass, plus they do not break as easily. This makes them more versatile for your store, as you can rearrange your displays to suit the seasonal products you want out or to display new items that come in. They are less expensive, so you can get more of the options you want such as lights and revolving stands.

The importance of having your products out where they can be seen is one not to take lightly. You can lose sales if customers do not see what they are looking for, so a good display case will pay for itself. Measure your area to put it in and then measure the items you want to put in it before ordering. Make sure you have ample room for the items without looking cluttered.


Counter Displays – Options and Prices

Posted by on Wednesday, 27 October, 2010

Counter displays are a vital part of any exhibition or trade show booth. A counter display can be made from cardboard, acrylic, glass, plastic, wood or metal; prices vary a lot depending on the size of counter top display you buy and what material it is made from.

Cardboard Counter Displays:

Cardboard counter top displays are not very expensive and are generally used for DVD’s, video games and music CD’s. A cardboard or card stock counter top display case can draw attention to a particular CD; you can purchase these ready made via online retailers such as www.cardboarddisplays.com. This particular retailer also offers the option of customizing displays at any quantity. You can add your logo, store name, or have the display custom designed and then printed. Cardboard counter displays come in different sizes and styles and can also be purchased plain colored.

There are some cardboard cardholders that are just perfect for placing business cards; these are ideal for trade shows, as it allows people passing by your booth to take your business card and call you up at a later date. While some booths simply stack the business cards or brochures to the side of the table, an inexpensive cardboard counter display stand will make your table look a lot neater and is a lot more professional.

Acrylic Display Counters:

There are many different kinds of acrylic counter top display cases. Ones made for business cards and brochures are great for any business, shop or trade show booth. These come in different sizes and are more durable than cardboard display cases of this nature. If you set up a lot of exhibitions or trade show booths for your business, then it is a wise idea to invest in acrylic displays, as they are durable and inexpensive.

If you are selling jewelry, then purchasing a locking acrylic counter display may be a good idea. While there are glass display counters of this nature, acrylic ones are not only cheaper, but more durable as well, which makes it a lot easier to transport these to and from your trade show booth. You can purchase an acrylic counter top locking jewelry showcase display from online retailers such as Amazon.com or Palay Display; a three to four shelf, one costs in the range of $75 – $100.

You can also purchase non-locking acrylic retail display counters, such as the Clear Rotating Revolving Earrings Countertop Display selling at Amazon.com for $31 or the Acrylic Counter Top Jewelry Display Easel selling at Store Supply Warehouse for $20. These are usually used for earrings that are not overly pricey; if you are selling studs, then you can purchase a simple acrylic stud earring display for a couple dollars online.

As you may have already noted, non-locking displays are a lot more affordable than locking ones. People usually like to have a closer look at jewelry items they are considering purchasing; however, it is important that more valuable jewelry items be kept locked up. It is often wise to purchase locked display cases for the more valuable necklaces, earrings, rings and watches, while having non-locking displays for items that are not especially valuable.

Metal and Wire Display Stands:

Metal or wire display stands are ideal for selling books. Getting a revolving one allows potential customers to access the book they are interested in more easily. These come in different sizes; a counter top one should not be overly large and it is important to not overload it with books. You can also get wire counter display cases for books that do not rotate; these can be bought online quite inexpensively and are good for showcasing books.

While some trade show booths simply place the items for sale on the table, this does not look professional and does not reflect well on any business. Remember, many people will be forming their first impressions of your business by looking at your trade show booth. Having good quality display cases helps your booth to look neat and organized, it keep the items for sale in good condition and will help people form a positive impression of your business, even if they are not interested in purchasing anything right away.

Besides wire and metal book displays, you can also purchase metal shelf or rack displays that can hold pretty much anything. These are not as beautiful as either wooden or glass counter top displays, but they are a lot more affordable and these retail display counters will at least keep the table top display looking neat and organized.

Wood Display Counters:

Wood display counters with glass shelving are beautiful. If you are selling valuable items such as collectibles or expensive jewelry, then having an ornate display is important. It does not look good to display expensive items in just any old counter display. You can purchase wood counter displays online; they cost a couple hundred or so, depending on what size the display is and what type of wood it is made from. These also require special storage when not in use; be sure they are stored in a dry and cool storage room as humidity will ruin the wood.


Purchasing a Cabinet Glass for the Kitchen or Living Room – Tips and Options

Posted by on Tuesday, 31 August, 2010

What particular kind of cabinet glass you purchase for either the living room or the kitchen would depend on a number of factors, such as your budget, the size of the room, and what style of decor you want the room to have. Prices vary a lot depending on what particular type of cabinet you want to buy, what brand name it is, and where it is sold.

Glass Kitchen Cabinets and Cabinet Doors:

Most kitchen cabinet doors are not made from glass; you would need to take down the existing cabinet doors and install glass ones. Glass kitchen cabinet doors can add a touch of class and elegance to the kitchen, as long as the doors match well with the existing kitchen decor.

Many people also opt to purchase an additional cabinet, such as a spice rack, that has a glass door. A spice rack can be very useful if you enjoy cooking at home a lot and need a convenient place to keep your spices organized. One good cabinet of this nature is the Recessed Wall Mounted Kitchen Spice Rack Cabinet Holder selling at Amazon.com. This particular cabinet comes in different sizes; smaller ones cost a bit over $100 while larger ones cost close to $200. You can purchase this cabinet unfinished, with enamel finish or stain finish. The cabinet itself is made from high quality pine-wood and has a frosted glass door.

Many people who find that they need a bit more counter top and/or cabinet space opt to purchase a kitchen hutch. These come with two cupboards underneath and two above; there is a small table space that is perfect for a microwave and coffee machine. You can purchase a white kitchen cabinet with glass door hutch for between $125 – $200 via online retailers such as Stacks and Stacks, ABC Home; these can also be found at your local Wal-Mart and Sam’s Club. If you prefer a black one, then online retailer CSN Stores sells a few of these for around $370 each.

If you are adding glass doors onto existing kitchen cupboards, then there are some very nice options to choose from for your home. If you have a large budget and want something that is not only very elegant but also unique, then you can order custom-made stained glass cabinet doors from www.artfire.com. You can chose what particular design or picture you want the door to have and what colors it should be done in. These kitchen cabinet doors, while expensive, are truly a work of art.

Plain glass doors for your kitchen cabinets cost a lot less than the above-mentioned option. In many cases you would need to have these custom made to ensure that they not only fit your cabinet but also match well. Prices depend on what particular style you want, the size of your cabinets and how many cabinets you have. One website with a number of options and reasonable prices is www.cabinetnow.com.

Display Cabinet Glass:

A glass display cabinet can be a beautiful addition to your living room decor. If you have a very large living room, then a good-looking display cabinet will help the room not to look ‘bare’ and empty.

One thing to keep in mind when purchasing a display cabinet is what items will be displayed. Some are perfect for collector’s items such as shot glasses, collectible figurines and/or other curios. Some are simply nice looking cabinets with glass doors, where knick-knacks and other decorative items can be displayed. Choose one that suits your needs, the existing decor of the room, and your budget.

If you have a limited budget, a number of glass display cabinets that cost $500 or less to choose from. Many cost several thousands of dollars; while these are beautiful and good looking, it is not necessary to purchase something this expensive in order to have a good-looking display cabinet for your living room.

Display cabinets can be easily purchased online. Online retailers often offer better prices than regular stores; you can see a large variety at once and compare prices with just a click of the mouse. In fact, all large supermarket and department stores have an online retail site and sometimes have items available to order online that cannot be purchased at the store itself.

However, if you are unsure of what particular display cabinet you want, it is often better to buy it from a regular store. You can see the item on display instead of having to go by a thumbnail picture of the display cabinet. You can also easily return the item and get a refund, if you find that the particular cabinet is not suitable for your home. If you want to purchase a cabinet glass at a regular store, then Wal-Mart, Home Depot and Lowe’s are all good places to look.


A Guide to Corner Cabinets

Posted by on Wednesday, 28 July, 2010

When thinking of redecorating part of your home, consider adding a corner cabinet. There are many different types of cabinets as well as many benefits to using them. This type of cabinet typically fits into any corner. There are many uses that you will find for these cabinets. You can find these at home improvement stores or trade shows. Some of the participants in trade shows will even use these as their displays. These are great when you are limited on space. In a trade show, you will only have a certain limited area for your displays. Often you will run into more things to display than room to do it. That can be helped by utilizing these type cabinets. They hold several different types and amounts of items and can display them all at once. You will have no trouble displaying your ads or products with this type cabinet.

Often times, corner cabinets are made triangular shaped so they fit into a corner better. It can also be made into a square shape if that is your preference. One use you may find for this is for your television. Most times when looking at your TV, it may be the main focus of the room. This is not always a desired effect. By using a corner TV cabinet, you can have access to the TV when needed but it does not take up a lot of valuable space. This can help if you live in a smaller apartment or home. Make sure to consider the other furniture in your room and you can typically match the patterns. A bathroom corner cabinet can also make a great addition to a small bathroom, giving you storage for towels, toiletries, and other items.

If you are living in a small area, another possible solution for your space issue is a corner china cabinet. This will help you to store a large variety of items as well as giving you more storage space. Guests will love talking with you about this beautiful piece of furniture. Many people have passed these down through the generations as an heirloom item. Some of these cabinets will have open shelving while others will have beautiful glass doors on them. Still others are skinny and tall. They are perfect those little items and knickknacks you may have lying around. Several people use these to display their antiques, china, or other valuables while others use them for DVD’s and CD’s.

Another type of these cabinets is called a corner curio cabinet. These can be used to display all those precious items you have acquired through the years. Most of us run out of space before we are finished displaying our items and corner curio cabinets are the perfect solution for this. You can find these either in metal or in wood framework, whichever goes better with your décor. These also come with glass doors on the front. This will help to display your valuables and protect them at the same time. There are several varieties of sizes and styles to fit everyone. You can choose from models like the wall mounted, or a freestanding floor model.

Yet another type of cabinet would be a corner display cabinet. This too will help display those keepsakes when your space is limited. This is perfect for those who live in small homes or apartments. You want to be able to decorate your home with your personal touches as well as have plenty of space for other furniture. When you have the right display cabinet, it will blend in with the area. It should not stand out unless you want it to. It is made to stand in the corner out of the way and offer storage for your special items. You should use as much consideration and thought when picking this out as you would when you pick out any other furniture.

You will need to do some research and planning before purchasing any corner cabinets. You will need to find out what size you need and what style you would prefer. In addition, you will need to decide if you would like metal framed or wood framed. There are other options as well such as having glass doors or not. There are several things to take into consideration when purchasing these pieces of furniture. You will need to take measurements of the area you will place the cabinet to confirm that it will fit.

When purchasing a corner cabinet, make sure you go in prepared. There are all sorts of benefits to using these cabinets in your home or your business. If you have trade or craft shows, they make a great addition to your display area. They help to protect as well as show off your collectibles at home and keep your home and area neat. These are very valuable pieces of furniture and could one day become your family’s heirloom. So do your research and get ready to add a beautiful piece to your décor.


Buying Portable Display Boards

Posted by on Monday, 5 July, 2010

Portable display boards continue to be the tools for clubs and businesses to effectively communicate special events to gathering and ‘drive-by’ clients. The largest change that has occurred over the last ten years is the shear variety of signage options that are available. Price, design, and size vary to meet every niche in the display market.

Types of Portable Boards

Tri-Fold Displays

For indoor presentations, trade shows, and job fairs the traditional tabletop display still reigns supreme. Generally, with a tri-fold design, these vary in size from 30” tall to full height 72” tall behemoths of the trade show floor. Each can be designed with custom graphics or be generic solid colors, ready for the application of your information of the day. Surfaces vary from cork to fabrics of grey, blue, or black. Custom headers are available, as well as many other forms of customization.

Outdoor Displays

Outdoor display boards include Poster Displays, Sandwich Boards, Banners, Flags, Letter Boards, LED static displays, programmable flashing message boards, and outdoor light boards. Depending on your budget and the function, you need to fill, the outdoor portable display solutions are as varied and the users considering them.

Classic Styles of Portable Boards

These visual assistants come in many surfaces and styles. Depending on your purpose, a different type of portable display board may meet your needs. Surfaces vary, from the poster-board of single use displays intended for such functions as science fairs, to highly adaptable hook and eye surfaces that allow Velcro application of visuals to custom printed banners in full-height floor displays. Even cork surfaces remain available, speaking to their clean looks and ease of modification.

Recently, display boards with swinging panels have returned as a “story board” for products, organizations, and services. These standing units allow the client to examine part or all of the visual presentation, packing more information into less space than a format, which presents all the information at once. This can be a useful means to provide on-site briefings in areas where the technological support does not exist for a PowerPoint ™ presentation.

Where to Find Visual Presentation Boards

Today, the right portable presentation board is available somewhere, the difficultly is in narrowing down where to find one. Local office supply stores offer some solutions, while mail-order catalogs and the internet host a spectrum of options. In some instances, it takes a marketing maven to decide the right board for the right method of conveying information. The Internet has a broad spectrum of offerings. The key is to find the right solution to meet your marketing message needs and your budget.

Putting Power to Your Message

In most industries, bigger is better. While having a tabletop tri-fold display with color Inkjet print on letter-sized paper might do for some venues, it will not handle all of them. Bigger has now become portable. Pop-up displays using much of the same fabrication used in back-yard shelters can now make portable a trade show display that once took days to create on site. Better yet, you can pack it away to be used again in the next city.

These impressive visual display units come in a wide array of sizes and designs, including backlit screens, and mounts for flat screen monitors to allow integration of video into the overall design. Many accordion-fold or break into multiple small components to minimize shipping space. Intended for retail spaces, trade shows, and incorporate special lighting to accent your message. These designs do generally incorporate fabric walls that have full-length images, generally to a height of 72 inches. These fabric walls can be straight or in various geometric curves.

The Power of Simplicity

While flashy graphics and custom design can go a long way, sometimes the best portable boards are the simplest. Many companies find that simple A-frame white boards, boards with changeable letters, and even a-frame chalkboards are the only tool they need to convey their message. Quality materials then plays a role, as simplicity does not mean that you want to replace signage and displays annually or even more frequently.

Finding Quality Products

Look for key indicators that your provider has faith in the quality of their product. Substantive material defect warranties, a list of preferred customers, and review websites can all be great tools in finding the right portable platform for your message to last you for years to come. Whether it is high-tech and includes actual LCD monitors, medium tech with a light box and custom graphics, or a simple chalkboard, consider the life you expect for these units.

Anything that will be shipping, in and out of car trucks or crates, needs to be durable and built to last. While not a feature, longevity is key metric of value when considering portable display boards. Make the right choice for the equipment your need as the platform of your business message.


A Guide to Buying a Corner Display Cabinet

Posted by on Friday, 25 June, 2010

With a stylish corner display cabinet, you can present your collection of trophies, awards, jewelry or whatever you want to display, without taking too much space in the room. Because they make efficient use of a space that could otherwise be wasted, corner display cabinets are a good choice for homes with limited space, or for small rooms that have little free floor space.

Types of Cabinets and Materials

When choosing a cabinet for a corner display, think about the items that you want to display in the cupboard and take into account how the cabinet matches the rest of the décor in the room.

Most corner displays are made with wooden frames and glass walls. There are also cabinets that have wooden lower parts and glass upper parts. Some of the most popular types of wood used in corner cabinets include pine, oak, maple and cherry. Because of the variety of wood used in the frames and the different types of finishes, wooden cabinets fit into most types of décor, from classic and romantic to modern or retro. From rustic oak cabinets to pine cupboards, there is a variety of styles for every room and for every purpose. You can also choose a natural wooden finish or try painted wood.

Although wood is still the most popular frame material, some of the more contemporary corner cabinets also use metal frames. Metal framing can work well if the rest of the furniture is very modern. Small cabinets can also look very good with metal framings, especially with thin frames.

A corner cabinet can be used to display trophies, awards, collectibles or jewelry. Depending on the items you want to display in the cupboard, you can choose from a variety of sizes and designs. Large cabinets with few shelves are better for displaying just a few large objects, and small cabinets with more shelves work better for a large collection of small objects. Traditional china cabinets with glass doors are still popular especially for displaying and storing glasses, porcelain cups and small figurines, and specifically designed curio cabinets are used by collectors of small curio objects.

Added Features, Lights and Mirrors

Some cabinets have added features, such as lights and mirrors. Mirrors can create an illusion of a larger space, and for small cabinets a mirror or two can be an excellent way to make the cabinet look bigger than it is. A few carefully placed mirrors inside the cabinet also give the viewers a better opportunity to see the objects inside.

The lights inside the cabinets can be used to illuminate the display in the evenings. They can also be pointed towards the highlight of the collection to make it stand out from the rest. Some cabinets have several lights placed either in the back of the display or along all the shelves. A single light that points down from the top of the cabinet can create a dramatic effect.

It is usually possible for you to adjust the shelves inside the cabinet. If your collection is expected to grow over time, make sure to get a cabinet that can be customized for extra shelves and other features.

You can also choose between a free standing and a wall mounted cabinet. For large items, a big freestanding cabinet is often a better match, especially if there is a lot of space in the room and the unit is meant to be the center of attraction. A wall-mounted unit in the corner can save a lot of space and works well in small spaces. Sometimes wall units are used in bathrooms and other small rooms, or in small kitchens that must use existing space effectively.

How to Clean a Glass Cabinet

A glass display cabinet needs to be cleaned often to get rid of dust and fingerprints. The outside of the glass usually needs cleaning several times a week, while the insides can be cleaned less frequently. Every now and then, you will need to remove the objects from the shelves and wipe the shelves clean.

For cleaning the glass doors, warm water with a small amount of dishwashing detergent, or just plain water, are the easiest solutions. You can also use warm water with some household vinegar, and some people use simple window cleaner. Make sure to use a clean cloth for wiping the glass surfaces, and dry them well with another soft, clean cloth afterwards to get rid of any remains of the detergent. The wooden parts can be wiped with a damp cloth, or you can use some of the wood polishing products on the market today. Just make sure the product is suitable for the type of wood and the type of finish in your cabinet.

With frequent maintenance, a corner display cabinet can remain in a good condition for years to come.


The Importance of Trade Show Display Boards

Posted by on Monday, 21 June, 2010

New products and services are crucial to the success of a new or established business. Companies often travel to venues around the globe touting innovations in order to garner support for their business ventures. Trade shows and business meetings are a place to display new ideas and entrepreneurs often have only one chance to capture the attention of other industry insiders. For their purposes, trade show display boards are an essential and effective tool for displaying ideas, concepts, and vital information about new or innovative product or service ideas. Without the right display, business people will not be noticed. Not being noticed is the kiss of death in the business world. The product or service your company is showcasing, your level of involvement in the industry and the potential hype or market share that can be achieved or projected as a result of your product or service will all determine the size and depth of information your trade show display will feature. The following article will give business owners an overview of popular manufacturers of display boards for trade shows.

Those new to the trade shows or other showcasing venues may think that a simple display that is 3 feet high and made out of poster board will suffice. These business owners may as well set up shop in the trade show parking lot because they will have better luck being noticed there. Trade shows are for professionals in the industry and your trade show display board needs to be built and branded accordingly. If you are new to this form of marketing and have a good product, service or idea, bigger is always better. Of course, the larger and more elaborate the display the higher the cost with some board displays reaching in excess of one thousand dollars. There is a happy medium however in the three-foot economy tabletop display. The three feet is relatively large even when the board is on the ground but setting it on a table will give you more “big” for your money. These models can be purchased online at sites like www.siegeldisplay.com for around 140 bucks. They feature display fabric on either side of the board, three large display areas separated by folds, black or blue fabric, 24 by 36 inch panel sizes, and a convenient carrying case. There is plenty of room for relevant information about your business as well as room for graphics or pictures.

Stepping it up a notch with versatility and a little more functionality in the way of trade show display boards is the large tabletop display board featured on www.displays2go.com. At around 450 bucks, this board offers choice and variety to today’s fast-paced businessperson. This model also stands 36 inches tall however; it is coated in black fabric made to work with Velcro brand fasteners. The fasteners can be attached to items to be hung on the board and then items can be arranged in any way you want. The benefit here is that you can make last minute changes during a show if something does not seem to be working out or you are catering to different audiences throughout a day. Three panels give ample space for company info and logos and buyers can choose from the Velcro brand line of accessories for their board such as brochure and business card holders that can be attached right to the board.

Step it up a notch and have the biggest board at the show. If you are trying to keep up with multinational conglomerates, or you work for one, www.binding.com has excellent display board solutions. The company features a line of 8-foot portable displays that will tower over your competition. There are a couple of ways to use these particular models. They come manufactured as dry erase boards for live demonstrations of figures or facts leaving open spaces to contain company info or graphics. Change your message to appeal to different audiences quickly and easily. These models can also be broken down to for smaller displays for a more involved display. They are ideal for larger companies that need an equally large marketing campaign and for the entrepreneur that has a bonafide good idea, extra marketing cash, and a chance to get noticed using trade show boards. Colors include gray, red, blue, and black and these units retail for a little over 1000 dollars.

It has been said in business that you only have one chance to make a good and lasting impression. The difference between business and real life when it comes to first impressions is that in business, you only have a few seconds to do it in. A few seconds will be more than enough time however with the right display and the right message to convey to potential investors and other industry insiders. Decide what display will be right for you and your business based on the product or service you are offering, the budget you are working with and the venue you are attending.


Setting up a Table Top Trade Show Display – Points to Keep in Mind

Posted by on Tuesday, 8 June, 2010

Setting up a trade show booth in general is a whole lot of work. If you want the booth to look good and showcase the company properly, then you will need to put in the time to plan out what the booth will look like, what display items you will use and what color and size they will be, and what banners and displays you will put up. When it comes to setting up a booth, never cut corners and pay attention to details. Following are some things you should keep in mind when it comes to the table top trade show display:

  • Table top trade show displays are important. They either tell more about your product or highlight a special promotion you are offering for the trade show. While the display banners outside the booth will be the main advertisement that people see, having the right displays at the table also help. These are made in different formats; choose a style and color that goes well with the product you are offering.
  • It helps a lot if you have a TV or computer set up on the table to display your product. A computer is particularly important if you are offering a computer-based product or service as it allows your potential customers to get a better idea of what it is your company does or sells. While you do have representatives at the booth to explain your product or service to potential clients, there is nothing that can really beat having it displayed on computer. You could even have an advertisement of your company playing on a TV display.
  • The space in the booth is limited and so your table space will be limited too. If you have a number of products on the table and a TV, try not to put too many other items on the table. Many trade show table top displays also have brochures from the company stacked up on the table. This often adds unnecessary clutter; it is a whole lot better to put your company’s brochures in a brochure holder. You will have to invest a little extra money in one of these but they are well worth it. People can see your brochures a lot more clearly and are more likely to take one with them.
  • Have a nice looking table to start with. Perhaps that would seem a bit obvious, but it should be stated for the record. You can have a fantastic table top trade show display but if the table is old and has seen better days, it will not reflect well on your company.
  • It is important to get a display that portrays your company in the best way possible. There are a number of companies that deal in displays, banners, and other items you will need to set up a well-organized and attractive booth. You can work with a regular company or an online retailer. Online retailers often offer better prices than a regular retailer does and it is often easier to find just what you want online.
  • A number of stores dealing in the items you need will also custom make your displays for you, for an extra cost. If you have the budget for this, then it is probably the best option. Customizing your display will allow you to create a display that highlights your company exactly how you want it to be showcased, and if you get pop up displays, these can be easily stored and reused for future exhibitions or trade shows.
  • If you have a limited budget then it is not hard to rent the items you need for the trade show booth. It is; in fact, better to rent items that are good quality than it is to purchase something that is cheap but not as good looking. Remember that the whole reason you are setting up a trade show booth in the first place is to attract customers and you will have competition from other booths. You will need to put your best foot forward if you want the booth to be a success and that means having a good quality set up.
  • If you are renting or buying your equipment for the first time, make sure to do so as early as possible, or you risk the company you are buying from being out of stock of certain items. A number of online retailers in fact have a note on their site that it takes between 7 – 10 days to have the item shipped to you, so never leave ordering the display items to the last minute. By deciding on what you need and purchasing it as soon as possible, you ensure that you will have it on time and not be left wanting.

Trade Show Booth Oak Display Cabinet – What You Should Know

Posted by on Friday, 4 June, 2010

Oak display cabinets are beautiful and will showcase whatever products you are selling. They are not suitable if you are setting up a booth at an outdoor trade show or exhibition but if the trade show is an indoor one then these can be a good choice of display shelving.

Before choosing the cabinet or cabinets you should plan out exactly what you want the booth to look like. You may only need one oak display cabinet or you may need a few, depending on how large or small the booth is and what items you are offering for sale. Plan where you want the display cabinets, tables, pop up stands, banner stands and brochure stands to be and how large these items should be. You should know exactly what size of display cabinets you are looking for so that you do not get something that is either too large or too small.

Some cabinets are made from solid oak and these are quite beautiful and will showcase your products very nicely, but one thing you should be aware of when it comes to solid oak display cabinets is that they are very heavy. If you are buying one from an online retailer and have to pay for the shipping of it, it will come out fairly expensive. These are not easy to transport to and from the trade show booth and you may find it difficult to move them around if you want to rearrange the booth during the course of the trade show or exhibition. Getting a cabinet that is glass with an oak frame can be a good option but you should still consider that these are quite fragile and you will need to be very careful transporting them to and from the booth.

Another thing to consider is that if you get an oak display cabinet for the booth you will also need to make sure that the other items in the booth match well with it. Having an oak or other nice wooden display table to go with the display cabinet is almost a must, or else the booth will not match and look tacky. Make sure the table and cabinets both have the same color of varnish so that they match; oak furniture can be given all kinds of colors of varnish so just because all the furniture is oak does not mean it will match well with each other.

If you buy these display items, you will need to make sure to store them in a cool dry place when they are not being used. Humidity will ruin wood very quickly as will termites if your storage area has a problem with these pests. Some companies setting up booths prefer to rent the display items they need as opposed to buying them and there are advantages to this method. For one, you do not have to worry about storage and for another; you are free to use different display cabinets at different booths. What is suited for one trade show booth may not be suitable for a future one, especially if your company is offering a different product. If you do decide to rent the display cabinets you need, then be sure to do so as soon as possible so that the item or items you rent are not out of stock or if they are, they can be obtained in time for the trade show.

Renting the displays you need does have its drawbacks. For one, it is a lot cheaper in the long run to buy the display items you need as opposed to having to rent them each time. As was touched on above, you run the risk of the item you want to rent being out of stock or unavailable; not so if you purchase your own trade show display cabinets. While it is an initial investment of money to purchase oak cabinets to display your items, it is money well spent as you can then reuse these year after year to showcase your products.

There are a good many companies that make display cabinets in all colors, shapes and sizes. Working with an online retailer can be to your advantage as often they have better prices than regular retailers and a larger selection as well. It is also a lot easier to find what you want and compare prices than it is to visit a few regular retailers for the same purpose. However, when you shop online it is important to make sure that you can return the item if for any reason it is defective or not what you wanted. Most online companies do allow for returns within 30 days; make sure the company you purchase from allows for this and ensure that you know who is going to cover the shipping.