Display Banners for Trade Show Booths
There are many different kinds of banners that you can use for your trade show booth or exhibition. There are table top banners, retractable banners, and banner display stands, to name just a few. They are all different sizes as well, from the smaller ones that sit on the table to the much larger ones that can be seen at a distance. It is important that you get the right banners for your booth if you want to showcase it properly and attract a large number of potential customers.
Table top display banners are small, usually less than a meter high. They are meant to be set on the table and have a catchy phrase or two advertising the products set out on the table, or advertising a special deal your company is offering. A good table top display banner will not clutter up the table but let potential customers know in a sentence or two what your special offer is.
There are a few different kinds of banner stands that are set up on the floor; it is good to have at least a couple of these outside your trade fair booth as it helps people to see at a distance what company you are from and what you are offering. You can use either a tension banner stand, pole banner stand, or retractable banner stand. All of these work well to highlight your booth; pole banner stands and tension banner stands are significantly cheaper than retractable banner stands, which are in the $800 – $1000 dollar range. However, retractable banner displays do have a few advantages. For one, they are the easiest to set up and take down again. For another, they are the easiest to store and will stay in good condition for a long time, making them easily reusable year after year. If you set up trade show booths or exhibitions often then it is worth your money to invest in a good quality retractable banner display.
If you want something that will draw a whole lot of attention to your booth then you can get a digital banner display. As the name implies, this has speakers and an LCD screen built into the banner display. It goes without saying that this will set your booth apart from the others and draw people’s attention to what you are offering. However, the price for this is quite high – close to $3,000. Something that you can consider if you are interested in this particular display banner is to rent one as opposed to buying one.
Most companies that sell banner display stands will also offer the option of renting them instead. This has a number of advantages. For one, it is cheaper to rent trade show display banners as opposed to having to buy them. If your company does not set up very many trade show booths then renting the banner displays that you need will definitely work out cheaper in the long run. Renting the items needed for your trade show also offers you the option of using totally different displays each time, depending on what product you are highlighting that particular year. You should also keep in mind, however, that if you do set up a number of booths at different trade shows and exhibitions, it does work out cheaper in the long run to buy your own display banners that, ideally, have been custom made for your company according to your specifications.
One thing that is very important is to check out the measurements of the booth, in particular the height, so you know how high of a banner stand to get. You do not want one that is either too large or too small. If you are setting up table top banner displays then decide ahead of time how many tables you will have out, what items will be displayed on them, and see how much space you have for a display banner and how big it should be. It is very important to know the measurements of what you want beforehand. This is especially important if you are ordering banner display equipment from an online retailer as opposed to a regular shop. Many online retailers will offer warranties for the items they sell you but they will not give you a refund if you order something from them and gave them the wrong size.
Another important point to keep in mind if you are purchasing banner displays and having them custom made is to have this done well in advance. There is a whole lot of work that goes into having a banner display made to your specifications and you will want to have plenty of time to ensure that it is done just right and there are no mistakes.