Versatile and Effective Outdoor Banners

This entry was posted by Sunday, 14 February, 2010
Read the rest of this entry »

Outdoor banners are often used in place of more rigid or hard signs, and they are actually a very popular and extremely effective method of advertising. Usually made from PVC Vinyl, they are the perfect solution to outdoor all-weather advertising.  Oftentimes temporary outdoor graphic banners are needed, either to advertise an upcoming event or to advertise a new company or product. They are great to use for promotional purposes as they are instantly noticed from far away, providing they are designed to be easy to read.  These PVC Vinyl banners can be either single or double sided, and even though they are large, they are easy to transport, as they are not very heavy.

An outdoor banner display is usually specially prepared for outdoor use, by first having seams sewn around all four sides of the banner.  Depending on how the banner will be attached to the outdoor banner stand, they may have grommets around the edges, or in some cases, they may have pole pockets on the right and left sides of the banner.

Banners can be tied down with ropes or elastic ties. If either a rope or elastic ties are used, they are knotted through the eyelet and then attached to a support. Using elastic ties is usually preferable to rope, as there is a lot more give in the elastic ties and they will move with the wind more. If they are going to be standing upright, then they can have poles at either the top and bottom or at either side, with the pole part of the mounting bracket, or attached to another part of a building.

Smaller outdoor banners can be displayed on outdoor banner stands. There are quite a few different styles of outdoor stands. One thing they all have in common, however, is a weighted base.  Regular indoor banner stands are far too light to withstand even a gentle outdoor breeze, and they would easily fall over and break, or worse yet fall over on top of someone. The base of an outdoor stand must be made heavy enough to withstand even fairly strong winds.  Of course, it would be very unwieldy and difficult to move around an outdoor stand if it was made with heavy, solid material. Therefore, usually the base of the stand is hollow, and in order to add sufficient weight to it, the base can be filled with water or sand.  When it is time to move the stand, the plug in the base is unscrewed and the water or sand is allowed to drain out. This way, it is relatively easy to move outdoor advertising banners from place to place.

The outdoor banner must be able to withstand all types of weather conditions, but it must also resist fading as well.  Outdoor vinyl banners are also subject to rain and strong sunlight, so they must be made from waterproof material and the print should be UV resistant.  This is why PVC vinyl is usually used for outdoors.  Regular, or standard laminated banners would never hold up to the rugged outdoor weather extremes, the banners themselves would soon become destroyed and any printing on the banner would quickly become illegible.  Usually the outdoor banner printing is also UV resistant, thus it can withstand both rain and sunlight.

A properly prepared outdoor vinyl banner, that is installed properly, should last for up to two years. There are a couple of major factors that could lessen this time considerably. One is wind, and the other is how you store your outdoor flags and banners. When placing your banner, you should always be very careful to place it somewhere that the effects of the wind will not be overly strong. If you are unsure whether or not the place you have chosen would be ideal, it would be a good idea to consult with a professional and ask them for their advice or suggestions. Many businesses have been making and installing these types of outdoor signs for many years, and as such, they are a wealth of information when it comes to knowing how to best place these types of signs.  If you are not going to be leaving your sign up permanently, then you should also learn how to store it properly.  You should always wrap your banner around a hard cardboard core, never just bundle it up and throw it in a cupboard or roll it around and around itself.

Outdoor signs are some of the most effective advertising methods around, which is why they are very popular. They can be placed anywhere outdoors, from the roadsides to outside stadiums or other sporting facilities. If you want a more temporary sign, they can be placed on stands, but for signs that are more permanent, they can be actually attached to walls or buildings, or hoisted up on high poles.


Leave a Reply