Pop Up Displays
If you are setting up a booth at a trade fair of some sort, or setting up a storefront display, then using pop up display stands offers a number of advantages. The main advantage to using a pop up display is that it is easy to set up and take back down again and it is easy to store until the next time you need to use it. If you have ever had a booth at a trade fair before, then you probably already know that it takes long hours of standing there and talking with many prospective customers to make it profitable and worth the time and expense. Therefore, you will of course want a pop up display system that is easy to set up and take back down again.
Pop up displays come in many types and use either a graphic or fabric background. You can get tabletop displays in different sizes and different lengths, or you can get pop up displays that sit on the floor. These start at around six feet and can be all the way up to twenty feet. They are made either from silver, titanium, or platinum; purchase one that is high quality and that ideally comes with a lifetime warranty.
The very first step you should take before purchasing a pop up display of any kind is to check out the booth beforehand. You can often do this sometime after registering for a booth at the trade show and after you have paid for it. See how wide, long and high the area is, see how many tables or shelves you will need to display the product. Some people set up a television on the table of their display area to play an advertisement of what they are selling; this is almost a must if you are selling some sort of multimedia. Likewise, some people feel they should have a computer on the table, if they are selling computer software of some sort. You will want to take all this into account before buying your pop up display as it goes without saying that this will affect both what kind of pop up display system you will need and what size it should be.
Once you have decided the size and the type, and the color of course (you will want it to match well with the decor of the booth, the company’s color and logo, etc) then you should order your pop up display as early as possible to allow for last minute glitches. There are shops that sell advertising equipment but getting it online is in many ways a lot simpler, as with a click of the mouse and a credit card, you can compare prices, compare types and offers from different online retailers and easily find exactly what you are looking for. As was mentioned above, some retailers will offer a lifetime warranty on the pop up display stands, which is definitely good to look for. Others will offer free shipping, which is also something good to look into; if not, calculate how much the shipping will cost when comparing prices.
If you already have pop up display stand from last year, then you may not need to be concerned about the purchase and shipping of new pop up stands for your display. However, before deciding that you are ok without buying new pop up stands, you will want to pull out the pop up stands and pop up trade show displays you may have used a year or two ago and have a close look at them. Are they the right advertisement that you will want to use this year? Do they reflect your product accurately? Sometimes what was perfect for last year is not quite what is needed for this year. Is it the right size, or too large or too small? Have a close look and make sure that what you are planning to use, whether you are buying it new or it is something that you have used before, will be the very best advertisements for your company or product. After all, if you are going to all the work, trouble and expense of attending a trade fair, you will want your booth to stand out in a positive way, attract your target audience and leave people with a positive impression of your product. It is worth your while to carefully consider trade show pop up displays carefully to make sure you get something that is just right.
Moreover, after the trade show is over, make sure to store your pop up display system in a cool, dry place. While a good quality pop up stand will last for a lifetime, it does need some care. Humidity will ruin it quicker than just about anything else, so make sure that to keep it stored someplace where this will not be a problem.