Posts Tagged card display stand

Types of Display Stands

Posted by on Wednesday, 17 February, 2010

Having the right display stand, or display stands, are a must if you are running a booth at an exhibition, or if you own a shop and want to sell a certain item. The right display stand will highlight your product and make it easy to people to see exactly what options there are and have a close look at items they are considering buying.

Display stands are made from different materials. There are plastic display stands and acrylic display stands, as well as metallic display stands. What is right for you and your product may be different than what is suitable for someone else.

You should check carefully what kind of display stand or stands you would want to have. If you are running a booth at a trade fair then you should be sure to check the booth out beforehand and know exactly what the measurements are, so you know how large or small you want your display stands to be. You can get display stands that will stand on the floor or you can get smaller, shorter ones that sit on a table top. You should have a clear idea in your mind as to exactly what you want your booth to look like so that you know what kind of material you want your display stand to be made from and how big it should be.

Portable display stands have both advantages and disadvantages. They are essential for a booth at an exhibition or trade fair, as you will obviously need to be able to move the display stand, whether it be a book display stand, jewelry display stand, or card display stand. If you are a shop owner, then having a portable display stand allows you to move it as needed. If you are rearranging your shop or even moving to a new location, then a portable display stand allows you to make the décor of the shop look better as needed. The disadvantage is that often portable display stands are not all that sturdy. You will need to be careful not to overload them. Having it fall down may damage the items you are trying to sell, not to mention the fact that having it fall on a customer, or potential customer, will not be good for business. If you have a portable display stand be careful to get one that is sturdy and, especially if you are selling books, be careful as to how much weight you put on it. Pop up display stands are also good for exhibitions and booths as they allow you to set up quickly and easily and put things away quickly and easily. If you have ever run a booth at a trade fair, spending long hours talking with potential customers and making business deals, you likely know how tiring it can be; having a set up that is easy to put up and take down is just great, to say the least.

Another thing to consider of course is the price. While getting a good quality display stand does cost a fair bit of money it is an investment that will last you a long time. Display stands, in particular pop up display stands, can be easily stored and reused at other trade fairs and exhibitions. While you may likely have a limited budget with which to set up your booth, you should be careful not to go too cheap. You do not need the most expensive display that money can buy to attract customers but a booth that has obviously been done cheaply will look tacky and will discourage people from wanting to buy your product or do business with you. Your display stands, as well as the other items in your booth, such as tables, chairs, and multimedia display, banners and advertisements should all reflect well done work and a high standard of quality. One option you can consider is renting display stands – many companies and even online retailers have this as an option and it costs a fair bit less than actually buying the equipment. One thing you may want to consider, however, is that while it may cost less in the here and now to rent display stands, you may want to look ahead a bit and see if you will need to use the display stands on a regular basis. If so, it will likely work out to be more cost effective to just buy them. Card display stands as well as brochure display stands are something that you will use at pretty much any booth you run, no matter what product or service you are advertising for your company, they are usually not all that big so will fit almost any booth you set up and are a good investment.