Trades shows are a place for companies to show off new products, examine the competition and share industry knowledge. Many trade shows are only open to members of a particular industry and some are open to the public. No matter what show a company goes to, it is imperative that they have a custom exhibit to showcase their products and overall company image. In every industry, there are juggernauts that lead it and all participants of a trade show must be able to compete with the best by using custom exhibition stands combined with their latest and best products. There are a variety of companies on the web that specialize in guiding businesses to the right type of display to best show off their most recent advances.
Samsung, a leader in consumer electronics, showed off a display at the CES2009 trade show that was more than 40 feet high and hundreds of feet long. While many smaller companies could not hope to compete with that, one company that can build custom displays to fit in the same environment as the Samsung exhibit is Infinity Exhibits. The company, which can be found by visiting infinityexhibit.com, features customer made showcases for products that would make any trade show participant envious. They provide design and consultation at no charge and also feature a variety of portable pre fabricated displays. Choose from one of dozens of samples on the site or have Infiniti’s professional design staff dream you up a display that is uniquely tailored to your businesses needs. Infinity also carries an array of accessories such as booths and display tables that can be branded with company logos and fit into other custom made designs. For those that are not interested in purchasing, Infinity offers twenty foot inline displays for lease as well as peninsular or island stands. All rentals can be branded with company information and logos.
A company that has won some very prestigious awards from the trade show industry such as two silver ADDY awards for displays created is 2020 Exhibits. 2020 also features custom designed showcases and trade show exhibits. They carry a line of pre-fabricated ten foot and twenty foot inline displays that can take on a custom exhibit design to include flat screen televisions and a seating area. Infinity also has a line of banner stands, custom exhibition stands, as well as small to large islands. They even have a line of “green” exhibits and tabletop models. 2020 also features revolutionary construction materials in their displays. Many products are made of flexible and lightweight plastics that can actually decrease the overall cost of shipping displays from show to show. A unique aspect of 2020 is their program measurement software, which is a set of company designed and implemented tools to help clients with event planning, market identification, and calculations on ROI for tradeshows and events. The company has a full customer service support staff and the ability to upload files to the site.
Apple Rock Advertising and Promotions is a company with a long history of promoting companies through displays and advertising. They have created more than 14,000 projects to date that include customers in a variety of contrasting industries. Not only does the company help its clients to design and produce an industry leading custom tradeshow exhibit and showcases, it has event planning services that include coordination and scheduling as well as organization of accommodations, installation of displays, dismantling among an array of other services. Added convenience comes in the form of previewing your display before your event and training for more in depth displays. The company has locations all over the United States and in parts of Europe.
Having custom exhibits can mean the difference between success and failure as far as the goal of a trade show is concerned. While it is the products and information that other industry insiders are really interested, having an unprofessional or unnoticeable display or showcase will not get your foot in the door. Industry leaders spend thousands and sometime hundreds of thousands of dollars creating unique and memorable displays for trade shows and smaller businesses must step up to the plate to compete.
Custom trade show exhibits can be designed by a variety of companies however, it is important to find one that will determine what it is that you need by listening to you, design a creative and effective display to grab attention, and offer the support that is required to make it success. The companies listed in this article can do just that and much more however, there are several more out there that could also be researched. Trade shows are a crucial event for many businesses to feature new products and get the jump on competitors. Having a creative display and custom exhibit can help get you and your company noticed and looking unprofessional is the kiss of death.