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Portable display boards continue to be the tools for clubs and businesses to effectively communicate special events to gathering and ‘drive-by’ clients. The largest change that has occurred over the last ten years is the shear variety of signage options that are available. Price, design, and size vary to meet every niche in the display market.

Types of Portable Boards

Tri-Fold Displays

For indoor presentations, trade shows, and job fairs the traditional tabletop display still reigns supreme. Generally, with a tri-fold design, these vary in size from 30” tall to full height 72” tall behemoths of the trade show floor. Each can be designed with custom graphics or be generic solid colors, ready for the application of your information of the day. Surfaces vary from cork to fabrics of grey, blue, or black. Custom headers are available, as well as many other forms of customization.

Outdoor Displays

Outdoor display boards include Poster Displays, Sandwich Boards, Banners, Flags, Letter Boards, LED static displays, programmable flashing message boards, and outdoor light boards. Depending on your budget and the function, you need to fill, the outdoor portable display solutions are as varied and the users considering them.

Classic Styles of Portable Boards

These visual assistants come in many surfaces and styles. Depending on your purpose, a different type of portable display board may meet your needs. Surfaces vary, from the poster-board of single use displays intended for such functions as science fairs, to highly adaptable hook and eye surfaces that allow Velcro application of visuals to custom printed banners in full-height floor displays. Even cork surfaces remain available, speaking to their clean looks and ease of modification.

Recently, display boards with swinging panels have returned as a “story board” for products, organizations, and services. These standing units allow the client to examine part or all of the visual presentation, packing more information into less space than a format, which presents all the information at once. This can be a useful means to provide on-site briefings in areas where the technological support does not exist for a PowerPoint ™ presentation.

Where to Find Visual Presentation Boards

Today, the right portable presentation board is available somewhere, the difficultly is in narrowing down where to find one. Local office supply stores offer some solutions, while mail-order catalogs and the internet host a spectrum of options. In some instances, it takes a marketing maven to decide the right board for the right method of conveying information. The Internet has a broad spectrum of offerings. The key is to find the right solution to meet your marketing message needs and your budget.

Putting Power to Your Message

In most industries, bigger is better. While having a tabletop tri-fold display with color Inkjet print on letter-sized paper might do for some venues, it will not handle all of them. Bigger has now become portable. Pop-up displays using much of the same fabrication used in back-yard shelters can now make portable a trade show display that once took days to create on site. Better yet, you can pack it away to be used again in the next city.

These impressive visual display units come in a wide array of sizes and designs, including backlit screens, and mounts for flat screen monitors to allow integration of video into the overall design. Many accordion-fold or break into multiple small components to minimize shipping space. Intended for retail spaces, trade shows, and incorporate special lighting to accent your message. These designs do generally incorporate fabric walls that have full-length images, generally to a height of 72 inches. These fabric walls can be straight or in various geometric curves.

The Power of Simplicity

While flashy graphics and custom design can go a long way, sometimes the best portable boards are the simplest. Many companies find that simple A-frame white boards, boards with changeable letters, and even a-frame chalkboards are the only tool they need to convey their message. Quality materials then plays a role, as simplicity does not mean that you want to replace signage and displays annually or even more frequently.

Finding Quality Products

Look for key indicators that your provider has faith in the quality of their product. Substantive material defect warranties, a list of preferred customers, and review websites can all be great tools in finding the right portable platform for your message to last you for years to come. Whether it is high-tech and includes actual LCD monitors, medium tech with a light box and custom graphics, or a simple chalkboard, consider the life you expect for these units.

Anything that will be shipping, in and out of car trucks or crates, needs to be durable and built to last. While not a feature, longevity is key metric of value when considering portable display boards. Make the right choice for the equipment your need as the platform of your business message.

Something that is an essential investment for anyone who attends trade shows on a regular basis, or who attends fairs, is portable displays. If you are new to the world of trade shows, and you do not regularly showcase your products or advertise your trade or services, you may end up getting quite confused when you realize the large number of portable display stands and the many different types of stands there are. If that is the case, do not worry. It is actually simple to understand all about display stands.

Portable display systems can include such items as pop up display stands, banner stands, display cabinets, and folding displays.  Portable displays can be tabletop, or floor displays.  When it comes to deciding exactly what portable trade show displays you will need, there are a few factors to take into consideration.

Cost and Amount of Use:  If you estimate that you will be attending a large number of fairs or trade shows, you will probably find that it is best to actually go for the higher end displays, even if they do cost more than cheaper displays. You will want the displays to be durable and long lasting. Displays can take quite a beating at a trade show. They are constantly being used by people, rotating displays will be turned back and forth, people bump into the displays and have even been known to knock them over in particularly crowded situations such as exist in some trade shows.  They also get knocked around a little during transit, sometimes, no matter how carefully you package them. So, if you are planning on doing a lot of traveling and you will be transporting your displays over long distances, invest in something that is strong and durable.

The Size of Your Booth Determines the Size of Displays:  Usually when a company is just beginning, they do not hire out the largest booth at the trade show. If that is the case with your company, then you may want to go for the smaller sized portable display stand. Determine in advance if you will have room for a floor stand, and if so, what type of floor stand. A rotating wire stand is usually very good to have at trade shows, as you can fit a lot of items on them, and you can also have several people gathered around looking at your products at the same time.  If space is an issue for you, however, you may find that purchasing a couple of portable display cases that can sit out the front of your booth and some table top displays for your tables and counters is sufficient.  You usually need to book your booth many months before the actual days of the trade show, so you will have plenty of time to map out how you want our booth to look.

Portable Display Boards are a Must: No matter what size your booth is, you will need to invest in display boards.  You should have some lining the back of your booth, high up is fine if you have shelving lining the walls, otherwise make them bigger. These are what will draw people into your booth.  While it is great to have big bold displays with little writing on them, I have found that actually having something on the boards for people to read is a real drawing card too.  While people are initially drawn to the graphics on the boards, once they see that something is written on them, most people will take the time to read the board and follow the text, which can be positioned to lead them into the booth and stop in front of a display stand.

It is also good to have some smaller display boards made. You can have some attached to the front of your counter or desks, which drop from the counter to the floor. These do not have quite as much drawing power as the larger back displays, but they are noticeable. They also do a very good job of sealing off the counters so that no one can see what you have underneath them.  Usually, that space is used to store additional products, brochures, and other items.

Initially, you only need to invest in portable trade show display materials.  Of course, if you find you are traveling to a lot of trade shows, you may find that it is worth investing in a portable booths“title=”" >display booth as well. These booths do look very professional, as everything matches well but it is possible to achieve that same level of professionalism by combining different portable display items. The great thing about investing in them is that once you have made the initial investment you will always have on hand the items needed for a trade show.  Make sure you store them well once the show is over, and assign someone to keep track of them as well.